Statistics & Reports

 

Visitors Statistics


TOTAL VISITORS TO BOSTON AND REGION

CY 2014  -  Total of 16,250,000 international (overseas and Canadian) and domestic visitors to the Boston region (Boston MSA). A visitor is defined as someone who travels 50 or more miles, one way, to Boston or stays overnight.

 

Overseas Visitor Trend 2014 

Overseas visitors to Boston have increased by 76% since 2005

Source: Travel Market Insights

 

2014 Corporate Travel Index

Rank City
Hotel
Car
Food
Total
Change
 #3  Boston  $255.90  $51.70  $105.43  $413.03  -3.5%

Source: Business Travel News

     

    Flight Statistics (2015)

    • Total Flights: 372,930 (up 2.5%)
    • Total Airport Passengers: 33,449,580 (up 5.7%)
    • Total Domestic Passengers: 27,810,256 (up 4.8%)
    • Total International Passengers: 5,534,176 (up 10.9%)

    Sources: Massachusetts Port Authority, Aviation Administration, Logan International Airport

     

    2015 Mastercard Report

    International Overnight Visitors increased 1.9% from 2014

    Source: Mastercard Global Destination Cities Index

     

    Hotels opening in 2015:

    • Fairfield Inn & Suites Cambridge, 124 rooms - opened March 2015
    • TownePlace Suites by Marriott Chelsea, 140 rooms - opened March 2015
    • Envoy Hotel Seaport District, 136 rooms - opened June 2015
    • Hampton Inn & Suites Worcester - opening Summer 2015
    • Hilton Garden Inn Boston Logan Airport, 178 rooms - opened August 2015

      Hotels opening in 2016:

      • Element Boston Seaport, South Boston, 180 rooms - opened January 14
      • The Godfrey Hotel, Downtown Crossing, 242 rooms - opening February 3, 2016
      • Aloft Boston Seaport, South Boston, 330 rooms - opening February 4, 2016
      • AC Hotel Boston North, Station Landing, Medford, 152 rooms - opened March 1,2016
      • Porter Square Hotel, 65 rooms - projected opening summer 2016
      • Beauport Hotel, Gloucester, 96 rooms - projected opening summer 2016
      • AC by Marriott Hotel, Cambridge Discovery Park, 150 rooms - projected opening August 2016
      • Hilton Garden Inn, Patriot Place, 136 rooms - projected opening October 2016
       
      Hotels opening in 2017 & Beyond:
      • Four Seasons, Christian Science Plaza, 211 rooms
      • Hilton Homewood Inn & Suites, Boston Logan Airport, 152 rooms 
      • Marriott AC, Ink Block Project, South End, 200 rooms
      • 40 Trinity Place in the Back Bay, 227 rooms
      • 6 West Broadway, South Boston, 156 rooms
      • 40 Trinity Place, Back Bay, 220 rooms
      • Courtyard Marriott Boston TD Garden/North Station, 210 rooms
      • TownPlace Suites by Marriott, 120 rooms
      • Haymarket Square Hotel, 225 rooms
      • Hotel at Boston Landing, Brighton, 175 rooms
      • Marriott Moxy Hotel, Theatre District, 346 rooms
      • YOTEL, Seaport District, 326 rooms
      • Assembly Row Boutique Hotel, 155 rooms
      • Boston Marine Industrial Park Hotel, 405 rooms
      • Marriott Residence Inn, Watertown, 148 rooms

      Occupancy / Rate / RevPar

       Boston Cambridge  2013-14
       2013 2014 Variance
       Occupancy 80.3% 81.6%
      1.3%
       Average Rat $225.51 $238.55 5.8%
       RevPAR $178.63 $194.65 9%

       Source: Pinnacle Advisory Group

       Boston Cambridge 2014-2015 2014
       2015  Variance
       Occupancy  81.6%   81.8%
       0.2%
       Average Rate
       $238.55  $254.10  6.5%
       RevPAR  $194.65  $207.83  6.8%

      Source: Pinnacle Advisory Group

       Boston Cambridge Projections 2016
       2015 2016
       Variance
       Occupancy  81.8%  81%  -1.2%
       Average Rate
       $254.10  $275.76  8.5%
       RevPAR  $207.83  $223.37  7.5%

      Source: Pinnacle Advisory Group

       

      Occupancy By Month   Jan
      Feb
      Mar Apr
      May
      Jun
       Jul Aug
       Sep  Oct Nov
      Dec
      2015 Month End
      65% 67%
      84% 83.4% 87.8% 90.3% 92% 90.6% 89.3% 89.6% 78.6% 62.6%
      2016 Month End 63.3% 65%  76.9                  

      Average Daily Rate by Month
      Jan
      Feb
      Mar
      Apr
      May
      Jun
      Jul
      Aug
      Sep
      Oct
      Nov
      Dec
      2015 Month End
      $173.16 $180.51 $226.07 $261.12 $288.04 $286.77 $274.18 $261.48 $288.94 $308.32 $246.78 
      $185.19 
      2016 Month End
      $178.44 $178.80  $222.41                  

      Source: Pinnacle Advisory Group


      Since Opening in 2004 the BCEC has hosted

      • 2,250 events
      • 7.3 million attendees
      • 6,000 jobs annually
      • 5.4 million hotel room night stays
      • $292 million in city and state taxes over the past 10 years
      • $5.5 billion in economic activity

       

      2016 Outlook Report and Regional Lodging Reports

      GBCVB Outlook Report

      Pinnacle Advisory Group Outlook Report

       

      Presentations:

      U.S.-China Leadership Summit

      Getting China Ready

      China Friendly Initiative

      Hotel Equity & Leadership Perspectives

      USS Constitution Museum Strategic Planning Committee Presentation\

      Chinese Executive Travel Program

      Cathay Pacific Briefing

      Senator Eric P. Lesser Briefing

       
      • TOP  ORIGIN MARKETS OF BOSTON VISITORS IN CY 2013


        Visitors to the Boston MSA came from:

        1.     Mass  -  35%

        2.     NY   -  12%

        3.     CT      -   10%

        4.     NH     -    6%

        5.    NJ       -    4%

        6.    ME     -     4%

        7.     RI      -    3%

        8.     CA    -     2%

        9.     FL     -     2%

        10.   PA    -     2%

         

        TOP  REGIONS OF BOSTON VISITORS IN CY 2013


        New England accounts for  63% of all Boston visitors

        Mid-Atlantic States account for 18% of all Boston visitors

        STAY AND SPEND DATA IN CY 2013

        Average length of stay for domestic visitors is 2.5 nights

        Average total spend for leisure visitors - $572 per night

        Average party size for leisure

        visitors is 2.1

        Approximately 40% of visitors' spend is for accommodations and 60% is for dining, entertainment,shopping and sightseeing.

        Visitor Spending In CY ‘14

         

        Spend

        Payroll

        Jobs

        State Taxes

        Local Taxes

        Domestic

        $10,298,800,000

        $2,044,300,000

        $62,200

        $320,700,000

        $203,100,000

        International

        $1,919,600,000

        $406,966,000

        $13,570

        $74,430,000

        $39,100,000

        Total

        $12,218,400,000

        $2,451,266,000

        $75,770

        $395,130,000

        $242,200,000

         

         2014 Mastercard

         

      SPEND AND STAY DATA IN CY 2014

        2014  Overseas Visitor Highlights

         

        Overseas to Boston

        Estimated Visitors

        1,411,000

        Nights in Boston

        9.3

        Stayed in Hotel

        70.4%

        Nights in Hotel

        5.7

        Rm. Nights Sold

        3,800,000

        Trip Purpose (main and/or secondary)

         

        Leisure

        60.8%

        Business

        18.2%

         

        2014  Overseas Visitor Total Direct Spending

         

         

        Overseas to Boston

        Total Direct Spending

        $1,076,028,600

        Spending/visitor/stay

        $763


        Boston 2014 Visitor Arrivals by World Region and Top Countries

        Country of Residence

        2014 Boston Visitor Volume* Volume (in 100s)

        2013 Visitor Volume 
        %Change

        People's Rep. of China

        171

         105  62.8%

        United Kingdom

        166

         196  -15.3%

        Germany

        93

         103  -9.7%

        Japan

        72

         56  28.6%

        France

        71

         69  2.9%

        Italy

        64

         49  30.6%

        India

        63

         53  18.9%

        Korea, South

        61

         49  24.5%

        Australia

        57

         53  5.7%

        Spain

        48

         28  71.4%

        Ireland

        44

         36  22.2%

        Mexico

        38

         29  31.0%

        Brazil

        36

         47  -23.4%

        Israel

        29

         29  2.0%

        Netherlands

        27

         27  1.5%
         

        2014 Selected Highlights for Overseas Travelers to Boston
        Data presented as percentage in table unless indicated otherwise.

         

        Overseas

        UK

        Germany

        China

        Brazil

        Australia

        Estimated Arrivals

        1,411,000

        166,000

        93,000

        171,000

        36,000

        56,000

         

         

         

         

         

         

         

        Total Spend

        $1,076,028,600

        $63,600,000

        $44,393,200

        $259,240,500

        $47,318,400

        $38,690,400

        Spend/Stay

        $763

        $400

        $499

        $1,499

        $1,314

        $691

        Spend/Night

        $82

        $80

        $86

        $81

        $124

        $147

         

         

         

         

         

         

         

        Nights in Boston

        9.3

        5.0

        5.8

        18.5

        10.6

        4.7

        Nights in Hotel

        5.7

        3.8

        3.5

        7.0

        5.4

        4.4

        Stayed in Hotel

        70.4%

         

        74.5%

        72.0%

        66.4%

        58.7%

        77.0%

        Share of Nights in hotel

        61.3

        76.0

        60.3

        37.8

        50.9

        93.6

         

         

         

         

         

         

         

        Purpose of Trip

         

         

         

         

         

         

        Leisure

        60.8

        66.0

        64.9

        48.4

        72.8

        89.1

        Business

        18.2

        15.1

        19.6

        16.0

        9.2

        9.9

        VFR

        36.6

        48.7

        38.4

        39.5

        36.5

        35.1

        Student/Education

        14.2

        5.1

        10.6

        23.9

        17.5

        7.4

         

         

         

         

         

         

         

        Leisure Activities

         

         

         

         

         

         

        Historical Places

        48.1

        64.5

        57.8

        36.0

        54.6

        74.8

        Sightseeing

        83.8

        86.5

        90.1

        89.1

        79.7

        94.9

        Small Towns

        46.1

        56.9

        65.0

        47.8

        32.2

        57.4

         

         

         

         

         

         

         

      • Average stay of convention guest: 3.1 days
      • Average spend of convention guest: $1,225.00/delegate

        Preliminary 2015 vs Revised 2014 Overseas Arrivals

       CY  2014 2015
       %Change
       China  171,000  213,000  25%
       UK  166,000

       173,000

       5%
       Germany  93,000  95,000  2%
       Australia  57,000  60,000  5%
       Brazil  36,000  40,000  11%
       Total  1,432,000  1,486,000  4%

      International Student Statistics

       Int'l students chart

      SOURCE: Compiled by Boston Globe from "Open Door Report, 2015," The Institute of International Education

       

       

      2015 Museum visitation: 8,136,680 total visitors

       The Largest Museums in Massachusetts - Ranked by 2014 Attendance

      Source: Boston Business Journal

       Rank    Name   
      2014 Attendance
       1

      Museum of Science, Boston
      1 Science Park
      Boston, MA 02114
      617-723-2500

       1,402,476
       2 New England Aquarium
      Central Wharf
      Boston, MA 02110
      617-973-5200
       1,370,768
       3 Museum of Fine Arts, Boston
      465 Huntington Ave.
      Boston, MA 02115
      617-267-9300
       1,086,350
       4

      Old North Church/Old North Foundation
      193 Salem Street
      Boston, MA 02113
      617-858-8231

       560,000
       5 Boston Children's Museum
      308 Congress St.
      Boston, MA 02210
      617-426-6500
       511,995
       6 Franklin Park Zoo
      1 Franklin Park Road
      Boston, MA 02121
      617-541-5466
       388.078
       7

      Salem Witch Museum
      19 1/2 North Washington St
      Salem, MA 01970
      978-744-1692

       367,047
       8 Plimoth Plantation
      137 Warren Ave.,
      Plymouth, MA 02362
      508-746-1622
       341,822
       9 USS Constitution Museum
      Charlestown Navy Yard
      Boston, MA 02129
      617-426-1812
       331,667
       10

      Peabody Essex Museum
      161 Essex St.
      Salem, MA 01970
      978-745-9500

       

       270,000

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