‘Boston Winter presented by Berkshire Bank’, a dazzling and eclectic open-air holiday festival, is proud to announce its return to City Hall Plaza on Friday, November 24, just in time for the holiday shopping season. Last year, in its Boston debut, more than 300,000 locals and visitors alike came to experience the City’s newest holiday tradition at City Hall Plaza. Open to the public seven days a week, ‘Boston Winter presented by Berkshire Bank’, will feature a mix of winter activities including a unique outdoor skating path and an expanded Holiday Shopping Market with an array of hospitality experiences and attractions produced by Millennial Entertainment Group.
Known for its great corporate citizenship and strong support of small businesses, Berkshire Bank is the official community partner of ‘Boston Seasons presented by Berkshire Bank’ at City Hall Plaza. Through the partnership, Berkshire Bank has helped bring to life year-round programming to City Hall Plaza. Their brand is integrated throughout the plaza, and the ‘Berkshire Community Stage’ will return, providing an opportunity for local artists and community groups to showcase their talents.
“I look forward to opening ‘Boston Winter presented by Berkshire Bank’ for the second year in a row, welcoming friends, families and residents to City Hall Plaza to enjoy this new holiday tradition,” said Mayor Walsh. “Last year was an overwhelming success in showing the potential for City Hall Plaza to serve as a holiday destination, and I thank all of the collaborators for their partnership in bringing this vision to life. From ice skating, to shopping, to enjoying local artists’ performances, there is something for everyone at Boston Winter.”
“We’re thrilled to continue to work with Mayor Walsh and the City of Boston and bring ‘Boston Winter presented by Berkshire Bank’ to life again this season,” said Sean A. Gray, Berkshire Bank’s Chief Operating Officer. “Berkshire Bank has expanded into the downtown Boston neighborhood, and this activation has really allowed us to be embedded in the community and bring exciting memories for all at City Hall Plaza.”
The Holiday Shopping Market and attractions, produced and operated by Millennial Entertainment Group, a leading global producer of seasonal experiences, will run through December 31, 2017 and include unique attractions and over 85 chalets. The boutique style chalets offer a wide variety of local and international gifts, goods and food. Vendors include Grace Oliver, LovePop Cards – as seen on Shark Tank, and Abnormal Creations among others. Attractions this year include an enchanted Christmas tree maze, a Santa House, a Bavarian Village, and Vinopolis an interactive wine and beer experience.
The Skating Path will return in a reconfigured fashion for an entirely new experience. The outdoor Skating Path, operated by Rink Management Services, the largest operator of ice skating facilities in the United States, will remain open through February, offering learn-to-skate programs, and many special events. Visitors can rent skates or bring their own for Boston’s first-ever custom designed pathway that weaves around the marquee ‘Boston’ sign.
‘Boston Seasons presented by Berkshire Bank’ is a three-year activation plan created by Boston Garden Development Corp and the City of Boston Property Management Department to revitalize the existing plaza at City Hall and create a vibrant welcome public space for all. Boston Garden Development Corp, a subsidiary of Delaware North is overseeing the efforts as the City’s selected vendor to enhance City Hall Plaza.
Today’s announcement builds on Mayor Walsh’s commitment to revitalize both City Hall and the plaza. Earlier this year, Mayor Walsh announced renovations were completed in the Boston City Hall lobby, as part of the master plan to reenvision public spaces in City Hall to make them more welcoming and accessible to all. Part of these renovations included the selection of Recreo Coffee to operate a coffee shop on the third floor mezzanine, as the result of a RFP process. All of these efforts are part of a master planning process, Rethink City Hall. For more information, visit www.rethinkcityhall.org.